If you are looking for a way to turn your passion into a profitable business or make a passive income, then blogging is something you should try. This article will discuss how bloggers make money in Kenya.
What is blogging?
Blogging refers to posting discrete, generally informal diary-style text posts to an online discussion or informative website. Posts are usually shown in reverse chronological order, with the most recent appearing at the page’s top.
How Bloggers Make Money in Kenya
Blogging needs many revenue streams to be profitable. Using programs, platforms, and applications that give passive revenue. SEO, digital marketing, and numerous revenue streams are the best method to become a successful blogger. Building a following and producing money on your website isn’t as difficult as you would imagine.
1. Affiliate marketing
Affiliate marketing, performance-based marketing, is utilized to generate a steady passive income from your website. For every client or unique visitor the affiliate’s marketing efforts bring to the company’s website, the affiliate gets rewarded monetarily or otherwise.
Notably, affiliate marketing and sponsored articles need disclosure inside the piece to inform readers that the material contains affiliate links or is sponsored.
2. Google Adsense
Another way of generating income from your blog is through Google Adsense. This revenue-sharing scheme for bloggers enables you to show adverts (such as image or text advertisements) and earn money from them. This ad network pays bloggers on a CPC (cost per click) or CPM (cost per impression) model. To start generating money blogging in Kenya, you’ll need to apply for Google Adsense and be approved.
3. Sponsored Posts
When striving to earn money blogging, it is essential to remember that the brands you review or mention on your site may very likely sponsor you in the future. Typically, a firm pays a blogger a set fee for writing about a brand’s product in sponsored articles. Sponsored posts are common on the internet.
If your blog attracts thousands of daily visits, a firm that provides this service may pay for a blog review or content promotion on your website. When writing a review for a company’s blog, it’s customary to include a link to their website in your article.
4. Sell Your Products
A blog is a perfect platform to sell your products. Some of the products you can sell are digital products such as printables, courses, and eBooks.
5. Offering Services or Freelancing
As a beginner blogger, offering services is one of the best ways to generate money, and there are plenty of options.
You may be a fashion blogger who also offers styling services. As a web design expert, you may be able to provide web design services for a fee. You can make money and serve others simultaneously if you’re willing to put in the time and effort.
6. Online Courses
As a means of monetizing your blog, you may choose to try offering online courses. For example, if you are considering starting a blog on marketing, you can offer a class on how to write a pitch email. Other services you can provide include; freelancing writing, web design, social media manager, consultant, virtual assistance, etc.
7. Creating a private community
This monetization model is not advisable for new bloggers because they do not have a vast audience. However, it can be an excellent way for famous bloggers with an established audience to earn recurring revenue by charging a subscription fee.
8. Displaying target ads
Online advertisers or companies selling products related to your niche pay you to put their advert on your blog. The advertiser will tell what they are willing to pay for the ad display. Therefore, the key is to have a blog with a large number of visits because the higher the number of visitors, the higher the money advertisers are willing to pay.